Event Marketing in 2015 and the "Inbound Age" Explained

Published: 24 Nov 2014 08:30 AM By

Event Marketing has been popular for years - it was HUGE in the 80s - but as with everything it's evolved. We will walk you through the major changes such as "live tweeting" and event promotion (and the aftermath) in this week's Thrive blog post.

We LOVE Event Marketing, you may have met us at a few of our most recent events or are planning on coming to one of ours being held in the New Year. If you have, you'll know we have one of our lovely social media and content team on hand to "live tweet", we also have the old stuff though, like flip charts and cups of tea. 

Event Marketing in 2015 is very much about merging what we know works with the more experimental, modern methods and this merge all starts from the moment you plan your event. 

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Topics: Inbound Marketing Event Marketing

The Ultimate Guide To All Of The Major Social Media Platforms In 2015: Which One Is Right For You?

Published: 21 Nov 2014 06:00 AM By

Without a doubt the biggest challenge with social media is getting the right platform. Then comes the other niggly bits - the right content, the right time, the right advertising... So, let's start at the start and point out which platform is right for you! 

First things first...

  • Feel a bit of a twit about Twitter?
  • Is Facebook a blank page?
  • Has LinkedIn got you locked out?

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Topics: Communication Social Media Marketing Social Media 'How To...' Guide

Social Media Guide: YouTube

Published: 17 Nov 2014 06:30 AM By

YouTube is essentially a video search engine. Founded nine years ago, it is now a Google subsidiary, having been sold by founders (and former PayPal employees), for $1.65bn (wowsers!).

It is ranked as the third most popular website globally, with the average person spending 19.01 minutes on YouTube a day [Source: Alexa]. 

Interestingly, it is only third to Google.com and Facebook.com (first and second, respectively).

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Topics: Social Media Marketing Video / Multimedia Social Media 'How To...' Guide

#NEtwitterati - Vote For Your Favourite Twitter Users In The North East, with The Journal Newspaper

Published: 12 Nov 2014 07:30 AM By

The North East tweeters are getting excited! This year is the second of the social media awards for Twitter users in the region who actively engage conversation and "big up" the North East.

The Journal's Chris Scott is overseeing nominations and can be contacted with queries via chris.scott@trinitymirror.com. Equally, you can adopt the #NEtwitterati hashtag to see some of the great businesses who are voting and being voted for!

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Topics: Social Media Marketing

Keeping Up With LinkedIn Mobile Apps

Published: 10 Nov 2014 07:00 AM By

Wow. It seems like LinkedIn’s developers are really trying to keep ahead of the game with their batch of mobile apps.

Over the last twelve months, LinkedIn have been quietly releasing a number of add-ons for both desktop and mobile users.

First we have their standard LinkedIn app for users to navigate the professional network, like they would Facebook or Twitter from their phone.

However there have been some additional downloads available to users for some time, with the most recent being LinkedIn Connected.

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Topics: Communication Social Media Marketing

5 Company Blogs Worth Following To Improve Your Marketing & Design

Published: 07 Nov 2014 06:00 AM By

We're firm believers in sharing what we know with the people who matter - you!! Try improving your marketing, content, social media and design skills with these reputable company blogs!

These blogs have been chosen because the companies behind them are great providers of marketing and design tools. Their blogs have added value because they really give an insight to the additional things that YOU can be doing!

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Topics: Strategic Inbound Marketing Data / Statistics

Event Review: Imagine If... Lead Generation & Sales Process, with New Results Training [October 14, 2014]

Published: 05 Nov 2014 06:00 AM By

On Tuesday 14, October, we held the first of two events alongside New Results Training and GrowthAccelerator, at Alliance House, HUB Workspace, Aycliffe Business Park.

With guest speaker, Pamela Petty, from Ebac and Julie Skevington, from GrowthAccelerator on hand to help deliver an afternoon of worthwhile information and advice, we began...!

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Topics: Thrive - News Thrive - Events

15 Invaluable Infographics to Ensure Your Design Is A Sophisticated and User Friendly One

Published: 03 Nov 2014 06:30 AM By

Of course, there are no "blanket" rules for any design - as each design, purpose, audience is different. However, there are some fairly generic rules and advice to be given for those looking to rebrand, redesign or approach an agency.

Infographics provide this information in a simple, no-nonsense way, giving the visual impact that you require to make your designs thrive.

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Topics: Creative Design Data / Statistics